Sony BMG News | Commercial Sales Division announcement
Ged Doherty, Chairman SONY BMG Music Entertainment, UK & Ireland, announces the formation of a new division, the Commercial Sales Division.
The new division sees the previously separate Sales and Commercial departments forming one new business unit. On top of its existing sales remit across the whole group, it will be tasked with bringing SONY BMG’s extensive catalogue even closer to the new business opportunities constantly emerging in the market. Nicola Tuer is promoted from her role of SVP Sales to head the new group as SVP Commercial Sales Group.
“This is an exciting new chapter for the company,” says Sony BMG UK & Ireland Chairman, Ged Doherty. “By bringing together these traditionally different functions of the company under one roof, we are creating an entirely new area of product development allied to ever-changing consumer demand. We’ll be able to respond more quickly to opportunities coming from our retail and business partners across the entire industry.
“Nicola Tuer is the perfect person to lead the new group. She has fantastic relationships across the whole business and a great grasp of what’s required to compete in the modern marketplace.”
“This is a fantastic opportunity,” says Nicola Tuer. “Our vision as a company is to focus relentlessly on connecting artist and fan. I have spent many years close to the fan in my various sales roles and now have the opportunity to work with SONY BMG’s great catalogue and develop bespoke products to satisfy customer demand to receive our music in new formats and new ways.”
The new group is effective immediately.